FOR IMMEDIATE RELEASE
Astea, Synchrologic Partner to Help Businesses Deploy Mobile CRM for Field Service
First Order Placed for 2,300
AllianceEnterprise EveryWareUR Users
HORSHAM, Penn. and ATLANTA-April 16, 2001 - Providing the tools, customer data, and infrastructure to manage customer relationships from locations outside the corporate headquarters is a daunting task. Astea International Inc. (Nasdaq: ATEA) and Synchrologic Inc. today announced a partnership designed to ease those challenges. Astea will base its new family of untethered mobile CRM applications, known as 'EveryWareUR' (UR for Untethered Remote), on Synchrologic's iMobile Suite, which links mobile workers to vital corporate data, while helping IT reduce the time and complexity of managing mobile devices. The partnership launches at the beginning of Astea's second quarter with an initial order for 2,300 EveryWareUR users from one of Astea's premier customers.
"Astea is focused on establishing partner relationships that bring immediate value to our customers," said Jim Kirby, vice president of sales and marketing at Astea International. "EveryWareUR is generating tremendous interest from our existing customers as well as prospects."
EveryWareUR enables businesses managing field service operations to support mobile employees by providing functionally critical information on handheld devices and laptops. Field employees download assignments but retain real-time access privileges and can upload and download information at any time. This combination of both off-line and on-line access allows workers to travel with decision-support and administrative tools, improving productivity, customer interaction and revenue recovery.
"Astea needed a way to synchronize data, distribute software and manage systems for laptops and handheld devices," said John Dancu, president and chief operating officer at Synchrologic. "Giving more capabilities to mobile workers frees up overextended IT managers. Now, companies can keep critical business information private while updating records from remote locations. This is becoming a necessity, especially for companies that sell and service customers in transmission-restricted areas."
"We needed an experienced partner in data synchronization for mobile and wireless devices to help us adapt 'EveryWareUR' applications for Pocket PC handhelds and laptops," said Greg Cicio, Astea's director of business development. "We were impressed by Synchrologic's track record in CRM and client list. We believe iMobile Suite is the most advanced software of its type to integrate with our mobile eCRM application."
The EveryWareUR family of untethered remote solutions is part of Astea's AllianceRemote Suite of mobile CRM options offered with the AllianceEnterprise eCRM Suite.
About Synchrologic, Inc.
Synchrologic delivers software solutions for managing the complexities of mobile computing. Its flagship product, iMobile Suite, lets IT remotely manage an entire fleet of mobile devices and gives mobile workers access to vital business data. Synchrologic has several patents pending for its advanced synchronization technologies, which are licensed by corporate and OEM customers including Cisco, Hertz, Citicorp, 3M, JD Edwards and Nintendo. The company is privately held and is headquartered in Atlanta. For more information, contact the company at
888-345-SYNC or 770-754-5600, , or visit http://www.synchrologic.com.
About AllianceEnterprise eCRM Suite
The AllianceEnterprise eCRM SuiteTM from Astea International delivers modular, comprehensive out-of-box functionality for automating customer-facing business processes. The Suite's four major components for integrated Field Service management (iFSA), Call Center management (iCCA), Sales Force management (iSFA) and Professional Services management (iPSA) Automation applications are tightly integrated through a centralized 'Core Services' enterprise infrastructure that links with leading financial and ERP products. AllianceEnterprise offers choices of untethered, wireless and Internet remote options, and standardized integration components (AllianceLinks) that collapse multiple, interdependent business processes into a centralized, coherent solution, improving efficiencies, response and revenue at all customer touch points.
About Astea International Inc.
Astea International Inc. (www.astea.com) specializes in equipment-service-centric Customer Relationship Management (eCRM) software solutions used by companies in multiple industries to improve productivity, revenue and customer interaction. Astea has over twenty years of experience with automating customer-facing business processes and supports a global client base. Astea markets its products through direct and indirect sales and services networks throughout North America, Europe and the Asia-Pacific.
© 2001 Astea International Inc. Astea is a registered trademark and AllianceEnterprise eCRM Suite and AllianceLinks are trademarks of Astea International Inc. Synchrologic and iMobile Suite are trademarks of Synchologic, Inc. All other company and product names contained herein are trademarks of the respective holders.
This press release contains forward-looking statements that are made under the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and involve a number of risks and uncertainties that could materially affect future results. Among these risk factors are possibilities that the companies mentioned in this press release may not purchase licenses for AllianceEnterprise, the continuing acceptance of Astea's products, general competitive pressures in the marketplace, and continued overall growth in the customer relationship management solutions industry. Further information regarding these as well as other key risk factors and meaningful cautionary statements that could affect the Company's financial results are included at length in the Company's Form 10-K for the fiscal year ended December 31, 2000, filed with the Securities and Exchange Commission.
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