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How to reach the Synchrologic European office

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FOR IMMEDIATE RELEASE

Synchrologic Opens European Office; Appoints Martin Allen Managing Director

Booming demand in mobile, wireless infrastructure fuels aggressive growth

ALPHARETTA, Ga. - Dec. 4, 2000 - Synchrologic, the leader in synchronizing business data anywhere, today announced the grand opening of its first European office in Oxfordshire, near London. In addition, Synchrologic named Martin Allen managing director of the European business unit.

The Atlanta-based company expanded its European presence in response to growing customer demand. The new office will help Synchrologic more effectively serve the rapidly growing mobile and wireless enterprise infrastructure markets in Europe.

Synchrologic's iMobile Suite is the most complete solution for providing anywhere access to vital business data on mobile devices. Synchrologic's solution is available across a broad range of devices such as laptops, personal digital assistants (PDAs) and Wireless Application Protocol (WAP)-enabled phones.

Allen will be responsible for promoting Synchrologic's full suite of enterprise software, which includes iMobile Suite and ReadySyncGo!. ReadySyncGo! offers personalized and localized content aimed at mobile professionals. iMobile Suite allows IT departments to offer enterprise applications and data to employees across a broad range of mobile platforms.

"Our company has unmatched syncing technology and an outstanding record with large enterprise customers," says Allen. "Combined with the tremendous momentum in today's European mobile enterprise market, that core strength will help Synchrologic grow dramatically."

Allen's appointment closely follows other major announcements -- including the addition of John Dancu as the president and chief operating officer, and Doug Hadaway as chief financial officer. Synchrologic recently announced $22 million in equity funding to build sales channels and marketing presence, and to continue enhancing its enterprise software that supports laptops, PDAs and WAP-enabled phones.

"Martin brings a wealth of technology experience to Synchrologic. His proven leadership ability in Europe is vital to the company's growth," says Said Mohammadioun, chief executive officer and chairman of Synchrologic. "Martin's fluency in the European markets is a good match for our European customers, who are keen on building competitive advantage through mobile technology."

Allen joins Synchrologic with more than 20 years experience in technology markets, serving in various senior management positions. Since 1991, he has been responsible for managing wholly owned European subsidiaries, most recently as managing director of European operations for Microware Systems, a leading developer of real time operating systems. At Microware, he established subsidiaries in the United Kingdom, Germany, France and Holland. Over a five-year period, he helped increase revenues by more than 400 percent. Allen previously held senior positions at Verilog and Yourdon International.

About Synchrologic

Synchrologic, the leader in synchronizing Business Data Anywhere, offers the most comprehensive mobile and wireless enterprise infrastructure software, providing the leading synchronization platform for managing mobile devices and enabling anywhere-access to vital business data and applications.

Synchrologic's secure, Internet-based infrastructure solutions are ideal for supporting mobile and wireless devices used by employees, customers, partners and suppliers. Smart phones, Pocket PCs, Palm handheld computers, PCs, e-mail pagers and laptops all connect to central servers via wireline or wireless Internet, dial-up or Local Area Network. Synchrologic's iMobile Suite server solution manages the devices, updating them with the latest application data, e-mail, files and software. The company's ReadySyncGo! product keeps basic user data (such as address book, calendar, to-do's, etc.) synchronized across more than one device. It also keeps track of appointments and travel information. ReadySyncGo! will be available for free download at www.ReadySyncGo.com.

Synchrologic's mobile and wireless technologies are licensed by corporate and original equipment manufacturer customers including Cisco, Hertz, Citicorp, 3M, JD Edwards, Nintendo and Vantive.

# # #

Synchrologic World Wide Web address: http://www.synchrologic.com

Contact:
Neil Foster
Bite Communications for Synchrologic, Europe
020 86006702
[email protected]
Greg Wood
A&R Partners for Synchrologic
650-762-2838
[email protected]

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